Apple is no stranger to bold innovation, and according to a new report covered by Mashable, the tech giant’s ambitions for smart glasses and mixed-reality headsets go far beyond the current Vision Pro.

The company is reportedly working on a lighter, more affordable version of the Vision Pro—potentially dropping the price from $3,500 to a more accessible range. Even more interesting is the long-term roadmap: Apple is said to be targeting 2027 for the release of sleek, consumer-ready smart glasses that could eventually replace the iPhone as our primary tech companion.

👓 What’s Coming?

Here’s what the roadmap looks like, according to the leak:

• 2025: An upgraded version of the Vision Pro will go into mass production.

• 2026: A second-gen “affordable” headset may debut.

• 2027: The holy grail—Apple smart glasses with real-time AI integration and AR overlays.

The ultimate goal? A lightweight, everyday wearable that blends the digital and physical worlds—without the bulk of current headsets.

💡 Why It Matters for Designers, Developers, and Strategists

For those of us in digital design, UX, and tech strategy, this is more than just another Apple rumor—it’s a signal. Apple’s roadmap suggests a major shift in how we’ll interact with content, data, and interfaces.

Here’s what it means:

• User experience is about to become three-dimensional. UI/UX designers will need to rethink layouts for spatial interaction and gesture-based control.

• Augmented reality will become mainstream. There’s a huge opportunity for agencies and developers to create AR-native experiences for retail, education, real estate, and beyond.

• Voice + Vision + AI is the new interaction model. Think Siri on steroids—users won’t tap or swipe as much as they’ll look, gesture, or speak.

🧠 How to Prepare (Now)

If you’re a founder, marketer, or digital strategist, here are a few steps to stay ahead:

• Start experimenting with AR tools. Platforms like Adobe Aero, Apple’s ARKit, and WebXR are worth exploring.

• Build AI-powered experiences. AI is going to be baked into every layer of interaction—now’s the time to integrate it into your product flow.

• Design with accessibility and spatial thinking in mind. The design thinking of tomorrow will focus on heads-up, immersive, and intuitive interactions.

🎯 Final Thoughts

Apple isn’t just making hardware—it’s laying the foundation for a post-smartphone future. If this roadmap holds true, the next 2–3 years will be a transformational period for how we build digital experiences.

At Pixelit Inc., we’re keeping our eyes on the horizon—because designing for tomorrow starts today.